Meet the YETI Hopper M30 Ultramarine Violet 42-can Soft Sided Cooler — a rugged, portable cooling companion built for outdoor days that demand performance and style.
Designed as a compact, non-wheeled soft-sided cooler, the Hopper M30 balances easy carry with generous storage. Its generous footprint is measured at 25" L x 17.5" H x 12" W, and it holds 42 cans worth of refreshment, making it ideal for single-day adventures, family outings, or group excursions where you want beverages within reach without being tethered to a bulky cooler.
Why this cooler stands out
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42-can capacity delivers ample storage for drinks, snacks, and ice packs on day trips.
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Soft-sided design provides flexible packing, easier car trips, and stash-friendly storage at campsites or beaches.
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Ultramarine Violet color adds a bold, recognizable look to your gear lineup, so you can spot it quickly in a crowd.
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Hopper M30 line under the trusted YETI name combines durability with practical, everyday use—without the bulk of traditional coolers.
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Non-wheeled construction emphasizes straightforward portability for hiking, boating, picnics, and road trips.
Ideal for a wide range of activities, this cooler fits weekend camping, beach days, fishing trips, tailgates, and family picnics. If you’ve been weighing soft-sided versus hard-sided options, the Hopper M30 offers a lightweight alternative that makes packing and transporting easier while still delivering the proven YETI reliability you expect.
Practical tips to maximize performance: pre-chill beverages before loading, use a mix of ice and ice packs to distribute cooling, and keep the cooler out of direct sun when possible. After your outing, wipe down the exterior and interior and allow to air dry to maintain freshness for your next adventure.
Ready to elevate your outdoor days? The YETI Hopper M30 Ultramarine Violet is prepared to handle beach trips, camping weekends, and everything in between with style and practicality.